Search Engine Advertising

For every $1 brands spend on Google Ads, they get on average […]

Everything you need to know about negative keywords in Google Ads | Why are they important? How to add them? Picking the right ones & more »

Keyword optimization will play a critical role in your campaigns’ performance. Here are 4 very powerful ways on how to optimize keywords!

Search Terms Report in Google Ads ➡️ Learn why this is the most valuable report for your Search campaigns! ✅ Now Updated by Google in 2021!

Observation vs Targeting in Google Ads, which one is the right one for you? It’s actually quite simple, let us help you with it today!

Broad match modifier keywords served us very well over the years. But Google removed them in 2021 and here’s what has changed ever since.

Google Ad Extensions are really amazing and can provide many benefits to your campaigns. But, you don’t really need all of them because…

This 2021 complete guide is all you need to know about target CPA bidding strategy in Google Ads. Save it and use it to optimize your campaigns.

Change the bid strategy in Google ads in a simple 6 step process. Follow our simple and easy step by step guide.